Business

Endless possibilities at Infinitea in Fernie

Steph Fleming, owner of Infinitea in Fernie. - Photo by Nicole Liebermann
Steph Fleming, owner of Infinitea in Fernie.
— image credit: Photo by Nicole Liebermann

Fernie’s newest tea shop is serving up more than just drinks. Infinitea T-Bar and Boutique’s menu offers everything from tapas, desserts, and alcoholic beverages, to artwork, jewellery, and accessories crafted by local artisans, and of course, coffee and tea.

It all began as an idea dreamed up by owner Stephanie Fleming years ago.

“I’ve always loved tea,” remarked Fleming. “I wanted to get back to the idea of actually having tea as an experience.

“I really like the idea of having a place where people can come and feel like they’re in a lounge room, and feel like they could take their shoes off and actually have a visit with their friends.”

The dream turned into reality when Fleming and co-owner Coralee Salomons opened the doors to Infinitea in November.

The casual interior is undoubtedly inviting, with warm colours, soft lighting, and plenty of pillows lining the cushy sofas. The walls are adorned with an eclectic mix of paintings, crafts, hula-hoops, fairy wings, and toques - and everything is for sale.

“They’re all made by local people,” Fleming explained. “People choose Fernie for the beautiful place, for the lifestyle, and they sometimes do that secondary to their career or their talents.

“I wanted to give people a space where they could do some of those talents on the side.”

Infinitea is working to keep things as local as possible. All of their teas come from Nelson, they use and sell West Fernie honey, and their coffee is made in the Crowsnest Pass.

Fleming remarked, “We’re trying to create a network of small businesses that are all helping each other out, which means you get a really good product as well.”

The motto is ‘everything you can imagine’, and it certainly seems fitting. With weekly workshops, a wide selection of games and books for customers to enjoy, and acoustic live music playing every Friday night, Fleming said the goal is to give Fernie locals different and new opportunities to engage with each other.

“Sometimes Fernie can be a very closed community in terms of what there is to do. If you don’t snowboard or ski you’re a little bit stuck in the winter,” Fleming said. “There’s a lot of bars, but there’s not really a place where you can get to know someone better or do different things.

“Here, you can come and interact with your friends in a more creative and more stimulating way, rather than standing next to each other at a bar.”

Fleming went on to say that Infinitea is only in its first stage.

“This whole idea of Infinitea, even behind the name itself, is that it just keeps growing, it keeps expanding.”

Fleming and Salomons have big plans for Infinitea’s future, including installing a projector and screen for movie nights, selling second-hand clothing, and adding on new workshops and cooking classes.

“I think in Fernie, for it to be a long-term business and for us to keep going for a long time, you have to really diversify yourself,” said Fleming. “You can’t focus on any one thing, you can’t just sell tea and coffee, you have to do a bit of everything.”

Infinitea is located on Fifth Street beside The Royal and is open daily from 11 a.m. until late.

 

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