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Light a Star campaign at Overwaitea

East Kootenay Foundation for Health Starlite campaign is at Overwaitea today and until Dec. 3.
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Volunteers Stephanie Rogers

East Kootenay Foundation for Health (EKFH)’s Starlite Campaign has welcomed help in its fundraising efforts as  Overwaitea Foods in Fernie create a special event to help them  a light a star.

It's a team effort at Fernie Overwaitea today as Aysha Haines, treasurer of  Elk Valley Hospital Foundation, Brian Clifford, EKFH chair and Donna Grainger, executive director EKFH helped bag groceries and remind shoppers that their donations stay in the region.

"We've exceeded our goal each year," said Grainger. "Each $5,000 raised will light a star above the regional Hospital entrance. We'll be lighting three stars tomorrow and likely another two stars on Monday."

"Of the $404,000 raised in the six years of this campaign, $385,000 has gone directly towards purchasing medical equipment and providing patient comfort in the East Kootenay. The EKFH work together with the Elk Valley Hospital Foundation."

A team effort focused on supporting community health care initiatives, store managers from the three locations (Len Steenson, Dave Burki, Darryl Johnson and Mark Lento) decided to join together for a unique fundraising event focused around the Overwaitea Food Group’s More Rewards points.

From November 12 through to December 3, customers who donate 1,000 (or larger amounts) More Reward points will see the local Save-On-Foods & Overwaitea outlets donate a matching 1,000 points for every 1,000 points donated equaling a $2.00 donation from the Overwaitea Food Group.

The goal of the three stores is $5,000 (or more) with the funds raised being shared and distributed to the regional hospital foundation which holds them in trust for that specific community.  The donations will be allocated to the area of greatest need which may be equipment and/or patient comforts for acute care, residential care or community based programs in the area.

To participate in the “Help us Light a Star” a customer simply has to redeem their More Rewards points at the customer service counter or directly through the till.   Not enough points?  No problem… donations are also gratefully accepted in-store with all donations being directed to the More Rewards points event.

The event kicks off on November 15 at Save-On-Foods in Cranbrook with representatives from EKFH hosting an information table and bagging groceries.

The EKFH Starlite Campaign exists to raise funds to help support community and regional health care initiatives to improve and better handle local needs.  Donations are extremely important and beneficial for our hospitals; seniors care facilities and public health programs.

Up until December 3 your grocery order and redeeming points can be a star in the making.

Donations also accepted on-line at www.ekfh.ca.