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Ski-bum love: Shred Kelly’s Mountain Town Love Story Contest kicks off

The competition invites both tales of heartwarming romance or debauched misadventure
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Fernie’s Snow Valley Lodging allows the mountain love stories to continue. (Photo Contributed)

Shred Kelly is partnering with Fernie’s Snow Valley Lodging (SVL) to bring residents the Mountain Town Love Story Contest, a lighthearted competition inspiring the mountain community to share their tales of ski-town romances.

Whether it be meeting in line for first chair on a powder day, taking a shot-ski together, or singing along to jam night tunes, the contest is open to love stories both long and short, romantic and debaucherous, current or past.

“I really wanted to be uplifted by good news and good storytelling,” said band member, Sage McBride.

“We’re usually out traveling, meeting new people and hearing their stories as we tour. Since we haven’t been out on the road…this was a way to feel connected to people outside of our own households again.”

According to McBride, the idea for the contest arose when the band filmed a music video for their song Looking For, about how her and her partner, Tim Newton, met.

“It got us talking to people about how they met their partners in mountain towns,” said McBride.

“Most of the stories are unconventional and sometimes pretty funny, so we thought it would be cool to hear their stories.”

Up for grabs are two days of skiing at Fernie Alpine Resort, Kicking Horse Mountain Resort and Revelstoke Mountain Resort, along with lush accommodation in each of those locations for the duration of the trip.

“The contest hits close to home for the owners of SVL, who fell in love in Banff over 25 years ago only to continue their adventure together in Fernie – so we can’t wait to hear everyone’s stories,” said SVL front desk agent, Noelle Le Maitre.

The written or filmed contest submissions close Nov. 1, with finalists revealed on Nov. 12 and winners selected on Nov. 16 by a celebrity panel.

For more information visit Shredkelly.com/contest.