Twerking request to women’s soccer star had ‘serious consequences’

Ada Hegerberg had just become the first woman to win the Ballon d’Or

The head of a major Canadian women’s sports organization feels a DJ continued a disturbing trend by asking soccer star Ada Hegerberg to twerk after receiving an international award.

Allison Sandmeyer-Graves, the CEO of the Canadian Association for the Advancement of Women and Sport and Physical Activity, was disappointed French DJ Martin Solveig made the request to Hegerberg after the Norwegian became the first woman to win the Ballon d’Or. The award for top soccer player in the world added recognition for women for the first time on Monday in Paris.

READ MORE: DJ sorry after asking first woman to win prestigious Ballon D’Or to twerk

“I think the message that women get everywhere in society, but very much in sport, very much where bodies are on display, is that what your body looks like is more important than what your body can do,” Sandmeyer-Graves said. ”She just reached the highest pinnacle of accomplishment in a sporting career, and was reduced to just what her body looks like. And with no acknowledgment of her strength and power and skill and strategic mind, and all of those sorts of things that could be highlighted in the moment.

“Research shows that women get four per cent of mainstream media coverage in an Olympic year. Women just aren’t visible on our TVs and in our print media, and when they do show up, this is so often how they get presented.

“This does just keep happening over and over and over again, and it really speaks to just how normalized it is for people to view women through this lens.”

Solveig apologized for the question, tweeting, “I didn’t know that this could be seen as such an offence,” and adding: “This was a joke, probably a bad one.”

Sandmeyer-Graves didn’t see the humour.

“How often do women need to forgive this sort of thing? No, actually, it wasn’t funny. And it had serious consequences,” she said. “People don’t understand just how much this impacts the big picture of women in sport and girls and how they view themselves, and how they feel about what it means to be out in the world.”

View this post on Instagram

WHAT A NIGHT ⭐️ Photo: @ivarwj

A post shared by Ada Stolsmo Hegerberg (@ahegerberg) on

Canadian international soccer goalkeeper Erin McLeod, who has won 116 caps for Canada, wasn’t happy with the twerking request.

“I can only comment on the fact that receiving this award is the greatest achievement for any football player, male or female, and the mention of twerking or a request to do so at such an event is a total insult,” she said in an email to The Canadian Press. “Ada Hegenberg is a wonderful player and I just hope DJ Martin Solveig’s comment doesn’t cloud such an achievement.

“That’s all I can really say — the fact that it was directed towards a woman makes it even worse at a time when women are finally making strides in the football world.”

Tennis star Andy Murray also was critical of Solveig.

“Another example of the ridiculous sexism that still exists in sport,” Murray wrote on Instagram.

The twerk request was similar to a question posed to Canadian tennis player Eugenie Bouchard at the Australian Open in 2015.

A male presenter conducting an on-court interview with Bouchard at the Grand Slam tournament asked Bouchard to “give us a twirl.”

“A twirl?” the native of Westmount, Que., asked.

“A twirl, like a pirouette, here you go,” coaxed her interviewer, urging the Wimbledon runner-up to show the crowd her outfit, a pink skirt and top with bright yellow straps.

Somewhat uncomfortably, the then-No. 7-ranked player twirled. Then she laughed and buried her face in her hands.

“It was very unexpected,” Bouchard said afterward.

“I don’t know, an old guy asking you to twirl. It was funny.”

— with files from Canadian Press sports reporters Lori Ewing, Neil Davidson and The Associated Press

The Canadian Press


Like us on Facebook and follow us on Twitter.

Just Posted

City of Fernie gets curlers back on the ice

City, Fernie Curling Club to share cost of $95,000 refrigeration mats to address leaks

Fernie outdoor rink to open December 17

City approves user fees for private rental of Outdoor Community Rink

Huge snowstorm headed for Elk Valley

Mainroad issues weather event advisory with up to 25cm expected over the next 24 hours

Fernie fatbiking season in full swing

Riders hit the trails on Global Fatbike Day

Fernie man receives federal fire service medal

Kim Sedrovic is retiring from Fernie Fire Rescue after 25 years with the service

Cannabis gift ideas for this holiday season

Put the green in happy holidays, now that cannabis is legal in Canada

‘People talk about deep sadness:’ Scientists study climate change grief

Some call it environmental grief, some call it solastalgia — a word coined for a feeling of homesickness when home changes around you.

As protectors abandon Trump, investigation draws closer

Cohen was sentenced Wednesday to three years in prison for an array of crimes.

Senate delays start of sittings in new home, delaying start of broadcasts

The Senate and House of Commons are moving into temporary homes for the next decade as a result of long-planned and badly needed renovations to the Centre Block.

UK leader seeks EU lifeline after surviving confidence vote

EU leaders gather for a two-day summit, beginning Thursday, which will center on the Brexit negotiations.

French police try to catch attack suspect dead or alive

Local authorities increase death toll to three, including 13 wounded and five in serious condition

BCHL’ers blanked by Russia at World Junior A Challenge

Canada West loses battle of the unbeaten teams in the preliminary round

Second Canadian missing in China after questioning by authorities

Michael Spavor, founder of a non-profit that organizes cultural-exchange trips to North Korea, “is presently missing in China”

Warning issued as forecast calls for 20-foot waves in Tofino

Dangerous waves, strong currents and upper-shoreline flooding expected for Tofino-Ucluelet area

Most Read