UK snow enthusiasts name Fernie their favourite resort

Fernie Alpine Resort (FAR) has been named the top ski resort in North America in the prestigious World Snow Awards in London.

  • Nov. 6, 2012 6:00 a.m.

Fernie Alpine Resort (FAR) has been named the top ski resort in North America in the prestigious World Snow Awards in London.

FAR beat off competition from other destination ski resorts like Whistler, Banff, Vail, Mammoth, Squaw Valley, Aspen, Telluride and many others to win the much-coveted title, being chosen by a highly talented and distinguished panel of ski and travel journalists, major international tour operators and Olympic Athletes.

“We are truly honoured,” said Matt Mosteller, VP of Sales and Marketing at Resorts of the Canadian Rockies.

“This award is absolutely huge! There has not been a more respected, industry-leading panel of ski journalists, industry executives, ski professionals, media and tour operators ever assembled. These judges know their stuff and have all skied all over North America. We could not have won this award without the support of our guests, team, tour operators, ski media and community! Thank you so much!”

Honouring the best in the world of skiing and snowboarding, the World Snow Awards reward resorts, companies and individuals in 25 categories with the winners chosen by a panel of leading ski and snowboard experts and public vote.

Categories include the best European resort, North American resort, ski and snowboard brands, airline, and specialist and mainstream tour operators. Ski and snowboard brands are also judged.

The winners were announced at a fun-filled awards evening on Friday, November 2 during the annual Ski and Snowboard Show in Earls Court, London, UK.

Andy Cohen, General manager at FAR said the resort has always had a great relationship with UK snow enthusiasts.

“Fernie’s mountain and snow are as good as it gets anywhere in the world,” he said. “But I think it’s also the town that endears itself to people from the UK.

“This award is a tribute to our staff and to the whole community.”

 

See the Full List of World Snow Award Winners Here

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